![]() Subscribing to a service and using a service are two different things. Still, while 78% of survey respondents subscribe to Netflix, 70% use streaming healthily. On the other hand, while Disney+ came in second, with 42% of survey respondents subscribing, only 6% actually watched it, which was only enough for third place. HBO Max came in second with 10%. In addition, 22% will sign up for Apple TV+. Of the 1,000 respondents, 78% subscribe to Netflix, 46% Disney+, 42% HBO Max, 33% Peacock subscribers and 26% Hulu. also reports that the average American will subscribe to four streaming services in 2022. Thirty per cent of respondents claim they use other streaming services more than Netflix. But thanks to the continued popularity of the Marvel Cinematic Universe (MCU), that user appeal seems to have been transferred to Disney+. A third of respondents claim there is a lack of content, saying Netflix no longer had the shows they want to watch. To stop the bleeding, Netflix is expected to launch a lower-priced ad-serving version later this year. Netflix subscribers may have a lower-priced version This results in 30% of users sharing their Netflix passwords outside the home. Of the eight most popular streaming services in the US, Netflix has the highest average subscription cost. This doesn’t help Netflix as it is also trying to stop password sharing. During the same period, prices for the Standard and Premium plans rose by 20% and 25%, respectively. So what’s driving Netflix subscribers to quit the service? Two-thirds of respondents claim they plan to quit the service, mainly blaming higher subscription prices.įor example, in January, Netflix’s basic single-screen plan rose 11%, the first increase in three years. This includes a record 970,000 users in the second quarter alone. Netflix lost 1.2 million subscribers in the first two quarters of the year.
0 Comments
Leave a Reply. |